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First Move  ·  Big Tech  · 
Inside the giants — Tuesday morning, 29 September

Nvidia Boosts Share Buyback by $150 Billion, Launches AI Agent Safety Platform

Nvidia authorized a record $150 billion increase to its share repurchase program and introduced a new security platform to prevent AI agents from going rogue, signaling confidence in its AI-driven growth.

EDITION 2026-09-29 · EVERY CLAIM SOURCED · GROUNDED VIA SEARCH AT PUBLISH
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The story

Nvidia announced a significant expansion of its capital return program, authorizing an additional $150 billion for share repurchases through January 2028, bringing the total remaining authorization to $235 billion. This marks the largest share repurchase increase in history and reflects the company's confidence in its rapid revenue growth and strong investment portfolio.

Concurrently, Nvidia launched its Open Agent Safety Platform, a new security system designed to prevent AI agents from operating outside their defined boundaries. The platform, which includes OpenShell software and Sentry technology, aims to enhance AI security during testing and deployment, with over 100 organizations, including Microsoft, reportedly using it. This dual announcement underscores Nvidia's financial strength and its proactive approach to AI safety as the technology continues to evolve.

Who moved

Nvidia

What Changed: Authorized an additional $150 billion for share repurchases, increasing the total program to $235 billion through fiscal year 2028.

Why It Matters: This record-setting buyback reflects strong confidence in future cash generation from its AI and accelerated computing businesses.

Meta

What Changed: Launched Meta Enterprise Platform, a new business unit to offer AI services to corporate customers, and appointed CJ Desai as its lead.

Why It Matters: The move signals Meta's deepened focus on monetizing its AI investments by bringing its AI agents and developer tools to businesses.

Microsoft

What Changed: Unveiled new data innovations in Microsoft Fabric and Azure Databases, including IQ Sharing in Fabric and SQL Server on Azure Local.

Why It Matters: These updates aim to enhance secure data collaboration and provide greater flexibility for running critical data workloads, supporting enterprise AI strategies.

Apple

What Changed: A UK tribunal allowed part of an antitrust lawsuit against Apple and Amazon to proceed, alleging restricted competition for Apple and Beats products.

Why It Matters: The lawsuit could be worth between £289 million and £306 million, challenging a 2018 agreement that allegedly limited third-party sellers.

Products & launches

Open Agent Safety Platform (OpenShell and Sentry)

Company: Nvidia

What: A new security system designed to set boundaries for AI agents and monitor/contain suspicious behavior, preventing them from going rogue.

IQ Sharing in Microsoft Fabric

Company: Microsoft

What: Now in preview, this feature enables organizations to securely share data and business context across ecosystems while maintaining governance over assets.

SQL Server on Azure Local

Company: Microsoft

What: Now generally available, this brings SQL Server and Azure services to local environments, offering flexibility for workloads closer to applications.

September Demand Gen Updates

Company: Google

What: Introduced AI features for YouTube ads, allowing viewers to interact with conversational AI, and enabled native checkout by default in Merchant Center.

iOS 27.0.1

Company: Apple

What: A new software update for iPhone released with key bug fixes for issues introduced in iOS 27.

Platforms & policy

UK Competition Appeal Tribunal

Development: Allowed a class-action antitrust lawsuit against Apple and Amazon to proceed. The suit alleges a 2018 agreement restricted third-party sellers of Apple and Beats products, driving up prices.

Google Search

Development: Google began rolling out its September 2026 spam update globally across all languages, with the rollout expected to take up to two weeks.

Microsoft Threat Intelligence

Development: Identified 'NeedyMantis,' a modular post-compromise malware family used in targeted operations affecting telecommunications, universities, and government contractors.

Money & markets

Nvidia. Authorized an additional $150 billion for its share repurchase program, bringing the total remaining to $235 billion through fiscal year 2028.

Meta. Expected capital expenditure in 2026 is up to $145 billion, raising investor concerns about AI investment returns.

Google. Maintained 2026 capex guidance of $175 billion to $185 billion, with Q2 free cash flow turning negative at -$5.855 billion.

Amazon. Pledged $20 million for water conservation efforts in Arizona and California as part of a $100 million initiative over two years.

What we'll be watching

Reporting + analyst voices: grounded via Google Search at publish time.